Magnit Once Again Rated One of Russia’s Most Valuable Brands

The Retail Chain is the only retailer among the top ten most valuable Russian brands according to the British consulting company Brand Finance.

Krasnodar, Russia (August 21, 2020): Magnit takes the seventh place among the top 50 outstanding Russian brands. The Chain’s brand is valued by analysts at RUB 172.7 billion.

Sberbank stands at the top of the rating, with Gazprom in the second place and LUKOIL in the third. Rosneft, Russian Railways, VTB, MTS, NOVATEK and Tatneft are also in the top ten.

It is reported that, when calculating brand value, brand strength is also taken into account, along with marketing investments, brand equity, and the impact of these factors on business performance.