Magnit Launches Mobile Device Corporate Management System

The in-house solution has been developed by the specialists of Magnit IT Lab launched in the territory of the innovative city Innopolis in Tatarstan. EMM Mobile System will allow to manage the fleet of mobile devices in stores and offices remotely and to optimize the Company’s expenditures for purchasing third-party software and for operating the equipment in future.

Krasnodar, May 13, 2020: With the in-house solution, IT specialists will be able to promptly upd ate the software for customer price checkers and data terminals. Now, IT staff will not have to visit stores or distribution centers in order to configure the equipment s0ftware. Specialists will update the interface remotely, monitor employees’ actions online, add new functions to devices, if required, and strengthen the commercial information security in general. Thus, the instrument will allow to significantly improve the speed of task fulfilment and the service level at the Company’s facilities. Earlier, it took a lot of time to update the software: depending on the certain geography, employees visited stores and distribution centers in a region and installed the latest software; now, it can take only one workday after the system implementation.

In 2020, it is planned to implement the EMM System in almost 70 thousand equipment items, which are all based on the Android operating system. This will be the first stage of the large-scale launch of the in-house mobile device management solution. All employees of the retail chain stores and distribution centers work with data terminals; the data terminal is one of the key instruments used to determine the remaining inventory at warehouses and in stores, to fulfil proper product display, to compare the cost and to print price tags. At present, Magnit runs more than 20 thousand stores and 38 logistics centers.

At the second stage, which is to be finished approximately at the beginning of 2021, specialists will work on the expansion of useful system options in order to integrate new client services into corporate tablets in particular. Thus, it is planned to implement solutions connected with broadcast of video content to price checkers, possibilities of feedback to customers, launch of new apps for employees, etc. The Company plans to use the software not only for its own needs, but also for other market participants.

«Automation and optimization of work, as well as improvement of the service level in stores go hand in hand with using new technologies and solutions. Every year, we increase the number of devices that help employees make everyday processes easier. The in-house EMM System allows getting unique advantages in comparison with the current solutions on the market in terms of both the development cost, support, synchronization with our IT infrastructure, and the functional options», — said Evgeny Melnikov, Board Member, Director for Information Technologies and Data Protection of Magnit Retail Chain.

The retail chain became a resident of the Innopolis Special Economic Zone in March 2019. Magnit IT Lab was se t up to run the office. The partnership of Magnit Retail Chain and Innopolis will strengthen the Company’s IT position and in future it will allow to implement other digital projects aimed at increasing business efficiency, to attract specialized market experts, and to get access to unique startups.

Magnit launches mobile device corporate management system